Abstract

Pilgrimage (Hajj) is a vast annual activity in which millions of people from all over the globe are hosted by the Saudi government and, more specifically, the Hajj Management Authority, which comprises many organizations and institutions (governmental and private) from all over the world to create and deliver a high-quality experience and/or services for the comfort of pilgrims throughout the various stages of their spiritual journey. Hajj and Umrah are two forms of religious tourism. Hajj takes place once a year, on specific days and in specific places, and it takes five days. Umrah, on the other hand, can be performed throughout the year and takes hours to perform. About 10 million people from different countries travel to Makkah, Saudi Arabia. With new and unusual challenges continuing to emerge all the time, it is critical to continue to find innovative and successful solutions to these issues. Collaborative knowledge created, shared, and integrated through collaborative knowledge networks organized by relevant authorities can help in finding new, innovative, and improved methods to enable continuous process developments directed at increasing service quality. Promoting quality of service in this context is a deep manifestation of social commitment rather than just any economic phenomenon. Fostering in trust-inspired commitment (manifestation of relationship quality) is a significant prerequisite not only for keeping the commitment of these cooperative partners intact but also for strengthening their willingness to collaborate in the pursuit of producing, sharing, and combining new knowledge aimed at increasing ongoing endeavors to upgrade the standard of Hajj services.