MUTADMR040’s Updates
Scientific Research vs Nonscientific Research (Common sense)
Knowledge can be acquired differently, that is, either through our sixth sense (common sense) or through scientific methods. Some information can be accepted as knowledge through subjective means such as tradition or custom. However, such knowledge can be disputed by those who are not part of custom or tradition. It, therefore, becomes extremely difficult to sustain an argument for the tradition to an outsider to believe it, hence socially, children are accustomed to tradition through frightening myths. In business, such subjective information cannot be relied on, hence the need for scientific research to inform decision making. The characteristics that differentiate scientific research from common sense has come to be known as the "Hallmarks of Scientific Research.
Non-scientific knowledge Acquisition
Scientific Knowledge Acquisition video
Task: After watching these two videos, comment on the differences between the two and explain why as marketing researchers favour the scientific research.
Make an update where you either use an image, journal article, infographic, etc on this subject matter and have your peers engage you by either asking a question or for a comment.
Scientific research is a process that is used for acquiring, investigating and expanding our understanding. the findings can be reproduced and demonstrated to be consistent. and nonscientific research acquires truth and knowledge about the world using techniques that do not follow the scientific method. scientific research is whatever someone found on the internet to back his/her own claims.
@Mtolo 21512412 BW, please may you expand on what you mean by techniques utilized to acquire knowledge and the truth under non-scientific research. You can also explain how these techniques are used.
Scientific research is a logically step by step process used by researcher to investigate and benefit our understanding. The findings of scientific research can be reproduced and demonstrated.
Nonscientific research is gethering knowledge and truths about the world using techniques that do not follow the scientific method.
Scientific research performs a methodical study to approve or disprove a hypothesis or answer a specific question which also then follow a series of steps and standard protocol of experiment ,depending on the conversations of that field of science.
The researcher uses the scientific method because scientific research help them to acquire or expand their understanding about situation, acquire knowledge and truth about the world, increases chances of coming up with a valid explanation and provide a way to evaluates possibility of hypothesis to ensure effectiveness when using the right attitudes.
Non Scientific research is concerned about tradition and unvaried sources which is not helpful or important to the researcher.
Scientific research is a systematic way of analyzing and interpreting new or existing material through experimentation and observation , While Non scientific research is based upon investigation of natural phenomenon without systematic.The researcher favour the scientific method because, it forming theories, testing predictions, and interpretation of results.
@Mr Fuyane, some of the techniques utilized to acquire knowledge and the truth under non-scientific research include tradition, personal knowledge and also intuitive knowledge.
A scientific research involves 8 hallmarks of scientific research namely; rigor, responsiveness, testability, replicability, precision and confidence, objectivity, generalization, and parsimony and the result of the scientic research can be tried again and again and give consistent result as they give proven answers.
Non scientific research it is characterised by using the techniques that do not follow scientic methods and researchers should be careful about nonscientific research as it will give answers that are not proven.
Crystal clear Sir. Thank you
@Masondo 21512227 G.H, remember all your sentences must begin with a capital letter. Furthermore, together with @Mtolo 21512412 BW, grammar check is important if you are to retain the intended meaning of your comment. @Mtolo 21512412 BW what are the techniques used for acquiring knowledge and the truths of the world under non-scientific research? @Ntuli 21512753 L.B.P after every full stop, you have to space before starting a new sentence.
Lastly, to all of you, please try to demonstrate your own understanding than regurgitating on what you get from other sources.
The purpose of research is about testing theories, and apply them to a real situation. A scientifically conducted research study attempt to answer a clear defined question. Scientific research is a systematic way of analyzing and interpreting new or existing material or information through experimentation and observation, while non scientific research is based upon investigation of natural phenomenon without systematic.