Abstract
This paper investigates zines as a tool for visual storytelling enhancement among contemporary graphic designers in Malaysia’s creative industry. Zines are short form magazines or photo books that are independently published by their creator(s). In an era of content saturation, zines are fluid and freeform expressions that stand out with its rich visual appeal and niche storytelling. Its tangible nature encourages creative freedom through hands-on experimentation, whereas the digitalisation of zines also opens up new possibilities for interactive and multimedia storytelling. By using the triangulation method, this study puts together a comprehensive analysis on the unique ways in which zines are used to convey compelling narratives. Through a combination of content analysis and interviews with local graphic designers, the research examines the creative processes and motives behind zine making. The findings indicate that zines offer an innovative avenue for graphic designers, allowing them to push past boundaries of conventional design standards and traditional storytelling techniques into engaging readers in novel ways. In a broader sense, this research showcases the relevance and significance of zines as a tool in influencing contemporary graphic design practices within the creative industry.
Presenters
Ken Ee TanStudent, Creative Industry Management, University of Wollongong, KDU, Selangor, Malaysia
Details
Presentation Type
Paper Presentation in a Themed Session
Theme
KEYWORDS
Zine, Visual Storytelling, Contemporary Design, Graphic Design
